May 2017
Recently AV Strategies provided audiovisual support and multimedia production services for Matt O’Donnell at Tantalus Productions. Matt’s client, the Real Estate Board of Greater Vancouver, holds an annual awards program for top producing Real Estate Agents. This high-end event is a highlight for real estate agents from all over Metro Vancouver. With a new theme each year, Matt turned to AVS to help create the multimedia components designed to leverage the theme. This year’s event had a Las Vegas theme so all of the décor, graphics and opening video were created to bring the theme to life. AVS produced a high energy opening video to set the stage and then developed a PowerPoint template and motion graphic elements to enhance the overall theme of the evening. The event which took place in the Vancouver Convention Centre, West Ballrooms BCD included dual 13.5’ x 24’ screens plus a centre screen in the shape of the “Welcome to Las Vegas” sign. We created a mask for the centre screen so we could project an animated logo and award category graphics for each of the awards.
Under the direction of Matt O’Donnell at Tantalus Productions, AV Strategies developed the event logo and graphic design for the multimedia as well as the event program and other print materials. Once the initial design was complete, we storyboarded the Opening video which established the theme and got the attention of the audience right from the start. We also created the PowerPoint template so Matt could add the content including awards categories, and names & photos of each winner. This collaborative approach enabled us to focus on creating a dynamic design without spending a significant amount of time adding the specific show content.
Visit Their Warehouse
Do they own the things they say? Many small companies claim to be a full service AV company but upon visiting their warehouse it can become clear that they only own a small portion of the equipment required to execute your show. While it is common for companies to cross-rent some gear, if the majority of the equipment is rented from another company then the chances of the technicians not being familiar with the gear can lead to delays in setup, missing components, equipment that is not functioning properly, etc.
What services do they provide?
Do they offer full service or do you have to find your own lighting company?
Do they offer design services?
Some AV companies will help design an event with floor plans technical drawings etc. Others expect the client to provide all that.
How long have they been in business?
Do they have long term clients? Who are they? Clients that provide credible reference.
Do they have more than one location?
One location may be fine if you are doing a single event but how will your AV supplier support you in other cities. Do they have a service strategy to provide national support?
Do they point out things you may not be thinking of or things you are missing or forgetting to consider?
Often AV companies budget for what they have been asked for but they are many other things you may not have considered such as speaker timers, comfort monitors, back up computers, enough wireless mics, etc. Some companies don’t include these on their original quote and then ding the client later for add-ons.
Are they able to offer other services such as webcasting, content creation, event apps. It is common to bring in a webcasting company, for instance, but it a much more seamless process if your AV provider can offer that service, providing the y have the expertise to execute it properly. Again, it is important to see a portfolio of shows and to ask, “what components of this show did you do”, and get a reference from that client to verify. Often, the most impressive elements you see in a picture of a show are the set and the lighting and often the AV company had nothing to do with those components of the show. If you are looking for a turnkey AV provider, ask the right questions.
CAYK Marketing Agency